Art Month Sydney is an annual festival that encourages engagement with contemporary art and artists. Over a hundred galleries in Sydney will once again throw open their doors during March, inviting you into their spaces to get to know the artists and hear their stories.
And Signarture is among them. Sarah Leslie, the artist, creative director and owner of the Signarture online gallery, operates from a studio in Potts Point, an artistic hub since the 1950's.
If you'll be in town during Art Month, and you've been interested in viewing our perspex art or learning more about the bespoke process, call 02 8001 6141 to arrange an appointment.
Art Month Sydney runs from Friday March 6th through Sunday March 29th 2015.
Galleries in our neighbourhood are open till 8pm on Thursday 12th March.
For the full program visit www.artmonthsydney.com.au
We are delighted and a just a little bit proud that Signarture has again received a Best of Houzz award for 2015!
The award is determined by a variety of factors, including the number and quality of reviews received throughout the previous year. Signarture consistently received 5-star ratings from their clients and several images of their artworks are among the most popular in the Artwork category as voted by the 25 million members of the Houzz community.
We're very grateful to those clients who took the time to write their reviews that earned us the award. If you haven't yet taken a look at Houzz, it provides not only inspiration for your next renovation or redecorating project, but an easy way to connect with the design professionals who can help make it happen for you.
We received this message from Jason Chuck, Managing Director, Houzz Australia: “It's great to see Signarture recognised as the Best of Houzz from across Australia and more than 500,000 businesses worldwide. It's a genuine tribute to their professional expertise when the award is judged by our community of homeowners and design enthusiasts who are actively building, renovating and decorating their homes."
Thank you clients, thank you Houzz and thank you Jason!
Check it out here: http://www.houzz.com/pro/signarture
We are very excited to announce the aviary...
We've taken Australian native and tropical birds, first depicted on paper nearly two hundred years ago, and reinterpreted them as quintessentially modern, perspex artworks.
A cacophony of cockatoos, a pandemonium of parrots, and a durante of toucans are brought to life in all their fine detail, the transparent medium giving them superior depth of colour and enabling their natural shadow casting.
‘Aviary’ complements the trend for vintage, scientific-style illustrations in contemporary interior design, accompanied by a revival in faux specimen display and the popular use of glass cloches as decorative accents.
“In mid-nineteenth century Victorian society, a private aviary filled with exotic birds was the height of fashion, a luxury afforded by the aristocracy” says Signarture creative director, Sarah Leslie. “For those of more modest means, taxidermy and lithographic prints became the vogue”.
These stunning perspex artworks can be installed in both indoor and outdoor spaces and like previous Signarture collections such as ‘treescape’ have focused on bringing the outside in and connecting us to the natural environment.
“Aviary takes this another step further, bringing the birds out of the trees and placing them in the spotlight” says Sarah.
Everyone loves Spring! It's the annual catalyst not just for some spring cleaning but for giving our homes a makeover or even a full renovation. An injection of new season colour in easy to add pieces such as artworks and accessories is all you need to transform your space, and our new Aura collection provides just the inspiration you need...
The aura collection designed to complement the trend for lightness, soft curves and interiors of luxurious simplicity. Organic forms in meditative arrangement are rendered in soft focus and utilize the transparency of the medium creating artworks with an aura of luminosity. An enigmatic palette contrasts light and dark: white and shades of grey with accents of lime, turquoise, mint, pink and coral.
Did you catch Channel 7's Australian TV show 'House Rules' tonight? You would have seen two of our artworks revealed in the rooms of Candy & Ryan's western Sydney house that that were renovated by Townsville couple Maddi & Lloyd.
The large, abstract perspex artwork that featured in the main living area was our 'Annapurna' artwork from our Balance collection. We produce this artwork in a range of shapes and sizes to suit any space. Maddi & Lloyd chose a 1000 x 1500mm perspex piece.
Our ' Chelsea ' artwork from our Spectrum collection was featured in the combined laundry / pantry. This bright, bold piece featuring on-trend hexagonal elements is also available in a range of sizes to suit any space. Maddi & Lloyd went with an 800 x 1200 perspex piece for their renovation.
Love their choices? For this week only, enter promo code ANNAPURNARULES or CHELSEARULES to receive a 20% discount on either of these designs in the size and shape of your choice. Expires Sunday 11th May.
We are thrilled to announce that Signarture has been awarded “Best of Houzz 2014" by Houzz, the leading, international platform for home renovating and design.
Houzz has 16 million monthly users, and their Best of Houzz award for Customer Satisfaction is determined by a variety of factors, including the number and quality of client reviews received in 2013. Throughout the year, we were awarded nothing but 5-star ratings and we're very grateful to those clients who took the time to write their reviews and send us their images.
We received a letter from Liza Hausman, Vice President of Community for Houzz who said “We’re delighted to recognize Signarture among our “Best Of” design professionals for customer satisfaction as judged by our community of homeowners and design enthusiasts who are actively renovating and decorating their homes.”
If you have yet to check out Houzz, and are looking for inspiration for your home, we recommend you start here.
View the full press release here.
Our creative director Sarah Leslie was interviewed by Lorenzo Logi from Indesign - the magaizne that presents the best in commercial, retail, civic, institutional and residential interiors and architecture from Australasia and the globe.
You can access the interview on IndesignLive or read the transcript below.
Indesignlive: Where did the idea for Signarture originate?
Sarah Leslie: The original idea – that it would be great if you could buy an artwork that you love in the size, shape and colour that you actually need to suit your space – came to me when I was furnishing my own apartment getting on a decade ago now. And that whilst anathema to the fine art purist, I felt a more pragmatic approach would have broad appeal.
IDL: How do you source the artworks?
SL: The artworks are all original designs developed in house. Exactly the same process as for fashion apparel product development is employed– starting with an analysis of the prevailing trends in colour and style, developing a mood board and colour palette before deriving the designs themselves. Inspiration can come from anywhere. I devour design magazines and travel a lot both to the major design fairs and capitals of Europe as well as off the beaten track.
IDL: How has the company evolved since its founding?
SL: The company was launched in 2006 at Art Sydney and over seven years has evolved on a number of fronts.
In terms of touch points, the original website has undergone a couple of iterations alongside the changes in technology, and the e-commerce site we have today delivers a customer experience that is the equal of any other online gallery. Beyond that the company has developed into a truly multi-channel business through partnerships with retailers such as Cosh Living, whose showrooms enable the physical display of our work.
The artworks keep evolving of course, with new artwork releases every season, and the change in product mix – in terms of medium – has been dramatic: canvas prints were the dominant medium when we launched, but today it’s our perspex artworks, which are unique to signarture, that we have become known for and form the core of the business, supplemented by bespoke applications.
IDL: In adapting artwork for interior design applications, have you encountered any particular challenges or opportunities?
SL: Beyond the ‘ready to hang’ artworks available in our online gallery, we collaborate with specialist partners to produce our artwork on a bespoke basis for all manner of interior design applications. With advances in technology, it has become possible to apply artwork to an ever increasing array of materials for surface design, which of course presents enormous opportunity. The challenge of communicating the range of possibilities has diminished as bespoke design has become better understood and embraced as a cost effective way to deliver distinctive design elements. It requires experience and the right production partners to deliver a product that meets the designer’s brief, their client’s budget and is also fit for purpose.
IDL: How do you employ technology in your company?
SL: Technology lies at the heart of the business. The designs are digitally originated and digitally printed which is fundamental to the mass personalised business model. It supports our capability to address the four product attributes along which our customers’ needs diverge: colour; size; shape; medium and material.
IDL: What has been your greatest satisfaction with Signarture?
SL: I think any designer who sets out to develop their own brand or business and achieves commercial success finds that immensely satisfying given the inevitable challenges along the way. For me, the greatest satisfaction lies in the customer reaction to the product. When someone is telling you how much they love the artworks or how these have transformed their space or project, that’s hard to beat.
IDL: How would you like to see Signarture evolve in the future?
SL: Signarture has been constantly evolving since inception and will continue to do so into the future: new media, new categories, new partnerships, new markets… watch this space!
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